Data Scientist
Company: Visit Grand Junction
Location: Grand Junction
Posted on: January 17, 2023
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Job Description:
About the position: Visit Grand Junction is searching for an
analytical expert to join our team as a Data Scientist. In this
role, you will collect, convert, and integrate raw data from
various sources and develop and implement analytics into meaningful
insights to market Grand Junction as a destination of choice. The
successful candidate will be proficient with data-oriented
programming languages and visualization software, possess the
ability to apply data mining, data modeling, natural language
processing, and machine learning to extract and analyze large data
sets, and be comfortable translating insights to others through the
use of visualization and presentations. This position has
supervisory responsibilities over data and business development
personnel. We encourage you to apply at:
https://www.governmentjobs.com/careers/gjcity/jobs/3772405/data-scientist?keywords=data%20scientist&pagetype=jobOpportunitiesJobsWhat
you will do:Validate, upload, process, and manipulate large sets
within data and analyses platforms to build easily understood
insights that drive optimization and improvement of marketing
campaigns and business strategies; translate, communicate, and
present data analyses effectively.Utilize data visualization
software for full-stack data management from multiple sources to
analyze and interpret data and drive concepts from identification
and ideation through execution that results in tangible, measurable
and impactful business improvement strategies; maintain awareness
and understanding of the implications of hidden biases within data
sets.Apply data mining and data engineering techniques utilizing
open-source data visualization, analysis, and machine learning
tools, analyzing campaign results and relationships between
multiple parameters utilizing market segmentation while
triangulating data sources from multi-touch attribution to uncover
actionable insights which result in increasingly impactful
advertising campaigns.Scale measurement programs utilizing data
visualization software that attribute the impact of marketing
campaigns by analyzing campaign reporting; optimize media
effectiveness within and across all Visit Grand Junction channels;
identify return on investment on all marketing efforts.Utilize
statistical computer languages and code; create and deploy advanced
machine learning algorithms and statistics (simulation,
optimization, clustering, decision tree learning, AI, scenario
analysts, etc.) for analyzing data and building statistical models
and algorithms to model predicting outcomes of interest,
advantages, and drawbacks.Leverage statistical and computational
knowledge to build algorithms for calculating variances,
advantages, and disadvantages of business strategies; utilize
predictive modeling to increase and optimize revenue generation,
target markets, and other strategic outcomes.Apply data cleansing
techniques such as deduplication, scaling and normalization,
dimensionality reduction, imputation, and cross-validation to
effectively segment and categorize data resulting in accurate
messaging and content that engages with appropriate audiences and
resonates with their interests.Implement advanced statistical
techniques and concepts including but not limited to regression
diagnostics and analysis, properties of distributions, probability
and statistical tests, and data modeling using relevant tools and
applications to enhance data validity, avoid assumptions, and
increase probability of preferred outcomes.Attend and participate
in professional group meetings; stay abreast of new trends and
innovations in the field of destination marketing.To view the full
job description for Data Scientist, go
to:https://www.governmentjobs.com/careers/gjcity/classspecs/1425000?keywords=data%20scientist&pagetype=classSpecificationsWhat
We're Looking For:Three (3) years of experience manipulating data
sets and building statistical models, including one (1) year of
supervisory experience.Bachelor's degree in Statistics,
Mathematics, Computer Science, or another quantitative field.Depth
and breadth in quantitative knowledge. Excellent machine learning,
statistical analysis and strong problem-solving
analysis.Intellectual curiosity; staying current with the latest
best practices in data science, data technology tools, and rapidly
changing marketing trends and consumer insights.Expertise
preparation of a variety of clear and concise analytical summaries
and other reports and written correspondence.Demonstratable track
record of dealing well with ambiguity, prioritizing needs, and
delivering results in a fast-paced environment.Superior verbal and
written communication skills with the ability to effectively
advocate technical solutions to business audiences.About Visit
Grand Junction:Visit Grand Junction (Visit GJ), the Destination
Marketing Organization, is a Department of the City of Grand
Junction. Visit GJ is dedicated to marketing the Grand Junction
area, outside of Mesa County, to attract year-round tourism,
thereby providing for a sustainable and consistent economy and
enhanced quality of life for residents. The team consists of
dynamic individuals who are culture-focused, innovative, driven,
and dedicated to supporting the travel and tourism industry while
reaching departmental goals that serve the Grand Junction community
and guests. The Department has evolved into a state-of-the-art
marketing organization utilizing data science as its
foundation.Explore Grand Junction:Grand Junction, Colorado is the
gateway to the mountains and canyonlands of western Colorado and
eastern Utah. Centrally located between Denver, CO (250 miles east)
and Salt Lake City, UT (270 miles west), Grand Junction is
surrounded by 1.2 million acres of public land. Residents enjoy
world-class whitewater rafting on the Colorado and Green Rivers,
golfing, fishing, skiing and snowboarding, and exploring mountain
bike and hiking trails through the Colorado National Monument and
the Grand Mesa National Forest. Grand Junction has a robust
downtown and hosts multiple art, music, food, and market events
annually. With a population of over 150,000 in Mesa County (65,000
within the City limits) we have many of the big town amenities
without the big town stresses such as traffic and trail congestion.
With an average of 245 days of sunshine, Grand Junction is the
perfect place to work and play. See Visit Grand Junction for videos
and information about our community.
Keywords: Visit Grand Junction, Grand Junction , Data Scientist, Other , Grand Junction, Colorado
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